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Science in Retail

The privacy of your customers is important to us

The advent of pervasive technologies, miniature cameras, portable devices, and other recording and tracking techniques has changed the way our society sees itself. With these changes, the question of personal privacy has become more and more important. At Pomelo, we are very aware and sensitive to this topic.

In accordance with the legal and social constraints of several European nations, we have adapted our technology to ensure that the privacy of the shoppers we study is maintained. To this end, we have ensured that

We developed these provisions to be in accordance with the guidelines of such organisations as the CNIL in France, or the Data Protection offices in Switzerland. Again, the privacy of your customers is important to us!

A sample from the recordings we gather in store. Our sensors record the movements and actions of shoppers in the shelves and aisles, but NOT their identity.